Does anyone else notice how many InventHelp commercials there are? Maybe I’m just noticing them so much because I’m a product developer, I don’t know. But it seems like when I watch the news in the morning, I hear the InventHelp guy’s schpeel more than I hear the news from the anchors on CNN.
You know the pitch, here’s how it goes: “Inventors, do you have an idea for a new product? InventHelp can help you try to patent your idea and submit it to companies. Call today for your free information.”
As I sit here typing, I am realizing that I actually remembered that by heart (and I’m laughing at myself for that, by the way).
How are they paying to advertise so frequently on major networks during peak hours? By taking thousands of dollars from many eager, unsuspecting people who call in. Sure, I don’t doubt that there are some success stories out there. But for the most part, I think they are just taking people’s money to fund more commercials.
Here’s the new commercial with George Foreman. On the annoying scale, it’s not much better than the old commercial. (Sorry, George.)
So, why do you need another organization between you and the USPTO, or to pitch your idea to companies?
My opinion is, you don’t. The only liaison you need between yourself and the USPTO is your patent attorney. You don’t need another company in the middle. And, with perseverance, practice, and passion for your product, you are well able to pitch to manufacturers and companies yourself.
It would be great if we could call a 1-800 number, tell them our idea and –Voilà! – everything is done, and you just sit back and cash the checks. There may be a tiny percent of people who actually get a product out this way, but you’re probably more likely to hit the Mega Millions. Truth is, it’s a lot of work, and there’s a lot more to it than a phone call.
So there you have it. There’s my opinion on InventHelp. But what do you think about services like this? As always, I love to hear from you!
PS If you have an idea for an invention, check out some of my related posts about getting started: